Precious metals partially underlie unique and very different demand drivers resulting from the different ways of using precious metals.
DMM’s services particularly focus on understanding and forecasting these different aspects of demand including jewellery,
categories of industrial demand, ETFs, physical retail investment, central bank/official etc.

Examples of projects include:

  • Demand assessment and forecast across different customer groups.
  • Marketing impact measurement for jewellery demand drivers.
  • Value chain assessment and evaluation.
  • Evaluation of gold bullion and bar market in India and Far-East.
  • Comparing marketing approaches and consumer expectations of different metals for jewelleries.
  • Assessing the balance and future potential of jewellery vs. industrial demand.